Hello,
I'm William.

A product designer with 5 years startup experience and data analysis background. Passionate about data-driven user-centered design. Currently working in the health care field.

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A picture of William Cheng smiling
UX/Product Design Projects

My Selected Works

About Me

I Solve Problems with Data & Elegant Design.


Hello, I'm William, a passionate product designer with 2+ years of UX research/design experience and 5+ years of startup experience. I believe to live is to explore the infinity of knowledge and utilize what I've learned to make changes. The problem-solving mindset fosters me to deliver effective, efficient, and useful solutions for every challenge encountered.

Through experiences from founding a nonprofit to working with corporations, I'm equipped with cross-functional collaboration, communication, and project management abilities. Combining my strength in empathy, qualitative and quantitative research skills, and senses of aesthetics, I'm strived to improve user's quality of life through creating better experiences.

I'm now a UX designer in HHAeXchange. However, I'm always interested in meeting new people from different fields. Please feel free to contact me if anything here interests you 😉

MY SKILLS

My Expertise

User Research

Understand First. I research and analyze both qualitative and quantitative data to get into the core of the problems.

  • Stakeholder interview, User interview, Survey, Competitive analysis, Personas, Storyboards, User journey map

UX Design

Design How It Works. I do data-driven design iteration to optimize user experience of products.

  • Information architecture, Interaction map, Wireframe, Prototype, User-tests

UI Design

Keep It Simple and Elegant. I keep exploring the trend of UI design and create/maintain design system.

  • Adobe Xd, Figma, Sketch, Illustrator, Photoshop

Development

Design for Feasibility. I do front-end and AR/VR development so that I can discuss efficintly with engineers.

  • HTML, CSS, Javascript, Unity(w/C#)
Apart from UX

I Code, I Design, and I Photograph